purex ultraluxe

Our Softest, Most Luxurious Bathroom Tissue

Available now! 

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It’s Pure Comfort™®

Featured Products 

Purex Regular

purex regular
  • 2ply 2 ply
  • pillow Irresistibly soft
  • hypoallergenic Hypoallergenic
  • dermatologist tested Dermatologist tested
  • maple leaf Canadian made

Purex Regular is a high-quality, reliably soft and absorbent 2-ply toilet paper.

Purex UltraLuxe

purex ultraluxe
  • 2ply 2 ply
  • feather Our softest
  • hypoallergenic Hypoallergenic
  • dermatologist tested Dermatologist tested
  • maple leaf Canadian made

Purex UltraLuxe is our softest & most luxurious toilet paper. Specially manufactured and quilted to feel irresistibly soft and luxuriously thick.

Proudly trusted by Western Canadians for over 95 years 

Generations of Western Canadians have grown up with Purex toilet paper. It’s a product made in the West, for the West. And after nearly a century, we still take great pride in being a reliable brand in your homes. We hope to build upon our legacy of dependability, and we stand committed to upholding your trust for generations to come.

That means we’ll continue to produce a premium quality toilet paper with the softness and absorbency you’ve come to expect. 

Thank you for inviting us into your homes, and for helping make Purex the #1 toilet paper in Western Canada.*

mother daughter

“We love how thick and absorbent it is. Makes it easy for us to use less.”

Purex Regular